Burberry To Receive Rodeo Drive Walk of Style Award

By Elena Lopez Elena.Lopez@mstarsnews.com | Oct 23, 2014 09:33 PM EDT

British brand Burberry is to be honored with a Rodeo Drive Walk of Style Award next month. Telegraph reports the label will join fellow luxury fashion brands like Tom Ford, Salvatore Ferragamo, Bulgari and Manolo Blahnik.

According to WWD, the plaque will be unveiled on November 19, which was announced today by the city of Beverly Hills and the Rodeo Drive Committee. The unveiling will follow just days after the label opens its first flagship store on the corner of Rodeo Drive and Dayton Way on November 7. Burberry plans to celebrate its achievements with a star-studded party in April 2015.

The Hollywood Walk of Fame's terrazzo and brass stars bear the name of over 2,500 acting legends along Hollywood Boulevard. The award, inaugurated in 2003, has been presented to Giorgio Armani, Gianni and Donatella Versace, photographer Mario Testino, the houses of Missoni and Ferragamo, costume designer Edith Head, and editor Diana Vreeland, among others.

Burberry recently released their "My Burberry" fragrance, commissioning supermodels Kate Moss and Cara Delevingne for the ad campaign. In the gorgeous ads, the pair are dressed only in Burberry trench coats, and stun in a series of photos for the label's latest scent.

"'My Burberry' takes its name from the affectionate way in which people refer to their Burberry trench coat," the press release stated.

When buying a bottle of "My Burberry" — which features top notes of sweet pea and heart of geranium — you get a monogramming service (so fans can personalize their bottles) as well as an interactive billboard campaign to share photos on social media.

WWD also reported French department store chain Printemps has elected its Paris flagship as the backdrop for its Christmas ad campaign with Burberry. This marks its partnership with the brand for the holiday season.

Burberry is definitely on the rise!

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