Jay-Z Magna Carta Holy Grail Billboard Cover [PHOTOS]: Jay-Z's 'New Blueprint' Dissected by Billboard, Can Hov Redefine The Rules? What Could Samsung Do to get Around Them?

Hov is redefining the rules of yet again. The Grammy Award winning mogul, announced his digital deal with Samsung Galaxy for the release of his first project in four years, Magna Carta Holy Grail, during the NBA Finals Game 5. Hov's innovative album release has been coined the "new Blueprint" and Billboard Magazine will reveal just want that means for the music business as Hov covers the July 2013 issue.

Billboard journalist Bill Werde penned an editorial exposing how Jay-Z and Samsung tried to change the rules regarding album sales, and how they could have counted the 1 million albums Samsung pre-purchased from Hova.

Werde wrote:

"Retailers doing one-way deals is a fact of life in the music business. When Best Buy committed to and paid upfront for 600,000 copies of Guns N' Roses' "Chinese Democracy" in 2008, those albums didn't count as sales -- not until music fans actually bought them. Had Jay-Z and Samsung charged $3.49 -- our minimum pricing threshold for a new release to count on our charts -- for either the app or the album, the U.S. sales would have registered. And ultimately, that's the rub: The ever-visionary Jay-Z pulled the nifty coup of getting paid as if he had a platinum album before one fan bought a single copy. (He may have done even better than that -- artists generally get paid a royalty percentage of wholesale. If Jay keeps every penny of Samsung's $5 purchase price, he'd be more than doubling the typical superstar rate.) But in the context of this promotion, nothing is actually for sale."

Samsung and Jay-Z released another teaser, "4 More," for the forthcoming album Thursday evening during Game 7, the last game of the 2013 NBA season. The commercial features Jay-Z and super producer Timbaland in the studio and a sample of a beat that will possibly appear on the album.

Watch "4 More:"

Read the rest of Bill Werde's editorial here.