Marvel's Loki, Mandarin and Sinestro in 2014 Super Bowl ad? Tom Hiddleston, Sir Ben Kingsley & Mark Strong featured in Jaguar commercial [VIDEO]

By Jon Niles | Jan 15, 2014 12:32 PM EST

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Although the Super Bowl is an incredible football spectacle, the commercials airing during the televised championship game also attract plenty of attention. Considering most of the country is watching the game, advertisers pull out the stops to make sure they get viewers' attention with great new ads. This year, for the 2014 Super Bowl, Jaguar has acquired Tom Hiddleston, Sir Ben Kingsley and Mark Strong for its special ad. You might recognize these actors as Marvel villains from certain movies, too!

Okay the ad has nothing to do with Loki, Mandarin or Sinestro, but it's still fun to think about that parallel!

"Jaguar is truly a beloved British brand and it's exciting to help them make some noise as they debut in a beloved American event, the Super Bowl," Kingsley said in a statement accompanying the official launch of this new campaign. "As for being known for playing the roles of renowned villains, I'll have to ponder that one -- I think I'm flattered?!"

Check out this teaser clip featuring Kingsley, officially launching the campaign:

"With the three renowned actors, Sir Ben, Tom and Mark, who have all played memorable film rogues, we have brought together the best of British film to star in a major motion picture caliber campaign that addresses the simple cultural observation that Brits often play the best villains in film," Jaguar North America brand vice president Jeff Curry said with the launch of this new campaign. According to Curry, Jaguar is excited to use this campaign "present itself on the Super Bowl stage as a challenger to the usual luxury car suspects, with a unique cinematic expression of our modern British style."

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