Beyonce Unveils New Fragrance Heat Wild Orchid: See New Campaign Ad, Learn About Mrs. Carters New Scent!

By Mitch Thorpe, Mstars News writer | Jun 18, 2014 06:38 PM EDT

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It's about to get even hotter this summer, at least it is if Beyonce has anything to say about it.

The singer has had quite the busy day today. First, she appeared in Michelle William's new music video, which was phenomenal, and now she is giving of a second reason to celebrate. Mrs. Carter has just rolled out the campaign for her new fragrance, Heat Wild Orchid.

In the ad Bey show a more matronly side to herself, with her hair in an up do she poses amongst what look like pink flower petals, while wearing a black embellished gown. While being more on the tame side, Beyonce still shows some major leg and some serious side boob to the camera, but it's way less sexual then the ad for her first perfume Heat back in 2010, which gave us plunging neck line and sex hair galore.

This is the fifth scent that is being released under the Heat name, having already rolled out Heat, Heat Rush, Midnight Rush, and a Mrs Carter limited edition Heat that was sold during her most recent tour. As opposed to her other scents, she say that this one has a more natural and fresher smell that gives off hints of floral.

The official description for Wild Orchid is an "enticing, mouth-watering fragrance that emits a fierce, feminine energy." If anyone know how to bottle fierceness it would definitely be the Queen Bey herself.

The fragrance will hit stores this August, and we for one cant wait to smell like Mrs. Beyonce Knowles.

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