Rihanna's 777 Tour for ‘Unapologetic’ Next Stop at Paris & More

Rihanna's 777 tour will next pit stop at Paris. The "Diamond Singer" has been creating a frenzy momentum around the world for her new album "Unapologetic", ahead of its Nov 19 launch.

The 777 tour will see Rihanna performing in seven countries, in seven shows and for seven days, setting up a bigger market for her forthcoming album, "Unapologetic", which is her 7th studio album in seven years.  

With a crew of over 200 journalists, fans and guests, Rihanna kicked off her one-of-its-kind tour Wednesday in Mexico City and then enthralled her fans in Toronto Thursday and wound up her third free entertainment live in Stockholm Friday night.

Currently, "I Love the Way You Lie," singer according to the schedule is off to Paris. Following which, she will be covering Berlin, London, New York in coming days.

"I am so excited about the 777 Tour," earlier Rihanna said in a statement. "We are turning this jumbo jet into our tour bus. We're practically living on this thing for a week: sleeping, partying, all together. Me, my fans, the press...it's going to be a wild ride. I wanted it to be a rock n' roll adventure, and I think when it's over it will be the coolest thing I've ever done. I'm that excited about it."

Rihanna will announce the venues directly to her fans when she arrives in their city. She also keeps her worldwide fans posted about the 777 ride through her Twitter handle.