Ranveer Singh, Deepika Padukone’s ‘Bajirao Mastani's’ Satellite Rights Sold For $7.5 million

 Bajiro & MastaniThey Killed Me#DeepikaPadukone #BajiroMastani #RanveerSingh #bollywood

A photo posted by Deepika Padukone fc(@deepika.fp) on Dec 10, 2015 at 3:23am PST

The satellite rights for the Ranveer Singh-Deepika Padukone film Bajirao Mastani have apparently been sold for a whopping $7.5 million. The official deal between the producers and the channel has been signed.

Sanjay Leela Bhansali's magnum opus Bajirao Mastani is all set to release next week. Prior to the film's preimere, the makers of the grand project has sold the satellite rights of the films to a leading entertainemnt channel for $7.5 million. According to Bollywood Hungama, the rights of films have been sold to a well-established channel, a leading entertainment channel known for its focus on core entertainment.

"The channel truly believes that Bajirao Mastani is a kind of film that would not just see a whopping response on its first ever screening but also find audience on a continued basis. A film like Bajirao Mastani has a huge reach and the channel wants to harness this to the fullest over a period of time," the source confirmed.

MStars News earlier reported that Shah Rukh Khan's production house Red Chillies Entertainment sold the satellite rights of Rohit Shetty's Dilwale for a whopping $9 million. So, the battle at the box-office between the two mega-budget movie is still on.

"It is a myth that the satellite market is down. It is just that those in charge of the deals have turned smarter. They would rather save money for pulling off a deal like Bajirao Mastani instead of going reckless in procuring rights to films that may look big on paper but won't have large-audience-base friendly content. You may have the biggest of stars in the biggest-looking film but if the genre is not quite family friendly, it becomes all the more difficult for big numbers to be put on satellite rights. This is exactly what the entertainment channels are shying away from; it is not about market being down," a trade analyst confirms.

In an another report by Bollywood Hungama, Bhansali's Bajirao Mastani was made against a budget of $30 million. With a cast like Singh, Padukone and Priyanka Chopra, the film is likely to break some box-office records.