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London College of Fashion

Burberry Has A Special Group Dedicated To Wearable Technology As Fashion Goes Futuristic

By Elena Lopez | Oct 08, 2014 09:23 AM EDT

According to CNN, fashion and technology are coming together like never before. "Innovation is hugely important for brands to showcase," said Matthew Drinkwater, head of the fashion innovation agency at London College of Fashion. "There's recognition that the technology industry needs to engage with fashion lifestyle. All physical stores, not just premium brands, need to create a full experience for customers." Read More »

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