Jersey Shore's Snooki 'Great Gatsby'-Inspired Fragrance 'Snooki Love' Launches Exclusively On HSN : MStarsNews

Everyone's favorite little "Jersey Shore" cast-member-turned-New York Times best selling author, Nicole "Snooki" Polizzi, is launching a new fragrance this Thursday on HSN, just in time for her upcoming wedding. According to HSN, "Snooki Love" was created "in honor of her upcoming nuptials to long-time-love-of-her-life Jionni LaValle."

Polizzi explained to Fashionista, that her third fragrance reflects her own personal growth and development, plus evolution from her former "sloptart-y, snookin' for love" days.

"My first two fragrances are definitely way different in the smells," she said. "Some are flirty and fun and fruity, but this one resembles who I am today. It's more mature smelling - not old - but more mature."

The design of the bottle, packaging and accompanying clutch pouch - and her upcoming wedding ceremony - are inspired by The Great Gatsby and the roaring '20s, with gold and black Art Deco details and a delicate feathery pouf adorning the cap.

"I always loved that era of how people dress and how they act and I feel like in my past life I lived in that era," she said. "And when me and Jionni watched 'Great Gatsby,' we were just like, why not have a 'Great Gatsby' wedding?" she said.

This is Snooki's third fragrance, putting her on the same level as One Direction, which boasts a trio of scents in its portfolios, and one perfume ahead of America's sweetheart Jennifer Aniston. Jennifer Lopez, however, beats everyone with 23). According to Polizzi's reps, her last two fragrances, which also were sold exclusively through HSN, both sold out within a few hours and "exceeded expectations."

Clearly, you don't have to be a Grammy winner like Taylor Swift (at five perfumes) or an entertainer-slash-fashion-obsession like Rihanna (at six) to have fans want to smell like you. Karen Grant, NPD's global beauty industry analyst explained via email that for the last decade celebrity fragrances - led by Glow by J. Lo and Britney Spears's Curious - have been key in enticing younger customers to become interested in and start buying perfumes.

"Younger consumers, in particular, often identify with or aspire to be like a popular celebrity. Given this appeal, celebrity fragrances are often quite popular gift items for young girls wanting the latest release from their current favorite star," she further explained.

"Snooki Love" will be sold exclusively on HSN during two segments on Thursday, Nov. 13 and Friday, Nov. 14. If you're fan of Polizzi's fruity, flirty fragrances and are curious about her more sophisticated creation, then you'll be happy to know a pre-sale starts 24 hours before her shows on hsn.com! Watch Polizzi live and buy some "Snooki Love" at 8 p.m. ET on Thursday, November 13 and 2 a.m. ET on Friday, November 24 on HSN. Visit hsn.com for more details.

Check out a photo of the fragrance here:

2 more days to go until my live appearence on HSN! Cant wait to share my wedding day fragrance #snookilove with you all! #HSNBeauty

Una foto pubblicata da NICOLE